Creating content

The following list of abbreviations and guidelines will help you in your creative endeavours and, hopefully, ensure that we have something close to style consistency across the GreatGrub site. It’s a lofty ambition, but one we hope you agree has some merit.

Abbreviations

Unit	Abbreviation	Example
Celsius	C	cook at 160 C for one hour
cup	cup	1 cup sugar
cups	cups	2 cups sugar
Fahrenheit	F	350 F
fluid ounce	fl oz	3 fl oz tequila
gallon	gal	1 gal vodka
gram	g	1 g chocolate
grams	g	2 g chocolate
kilogram	kg	3 kg lard
liter	L	1 L milk
milliliters	ml	250 ml cream
ounce	oz	8 oz milk
package	pkg	1 pkg yeast
pint (liquids only)	pt	1 pt banana juice
pound	lb	1 lb beef
pounds	lbs	2 lbs ground pork
teaspoon	tsp	2 tsp oregano
tablespoon	Tbsp	2 Tbsp butter
quart	qt	1 qt cream

Additional Notes

Temperatures in Fahrenheit should be in multiples of 25 and Celsius in multiples of 10 for oven temperatures (but not for meat temperatures).

Grams and milliliters over 100 should be rounded to the nearest ten.

We created some useful code to automatically adjust oven temperatures between Celsius, Fahrenheit, and Gas Mark.

If you are using Fahrenheit and, for example, your recipe calls for the oven to be set to 350 degrees, use the following code: [oven 350 F]. The software will automatically convert the temperature to Celsius for those users who have selected Celsius as their chosen unit of measurement.
Similarly, if you are using Celsius the code should look like this: [oven 180 C]
And for gas use: [oven 6 G]

Ounces (oz) should mean ounces of weight, fluid ounces (fl oz) should be used for volumes.

Liquid pints are different to dry pints and both US pints are different again to UK pints. For the purpose of clarity, when a recipe refers to a pint it should be a US liquid pint.

Cups in the US vary dramatically to cups elsewhere. A US cup is 200 ml and in the UK a cup is 250 ml. Cups on the site should always be US cups.

Formatting marks

Bold

Use two asterisk either side of the text you want in bold. For example “this word is **bold**” will be displayed as “this word is bold”.

Italics

Use an underscore either side of the text you want to appear in italics. For example “this word is in _italics_” will be displayed as “this word is in italics”.

Em dash

To use an em dash (— as opposed to -) place two dashes together without a space inbetween.

Headings

To create a heading in your text, begin the heading with two hashes followed by a space. For sub-headings use three hashes followed by a space. For exmaple:

This is a big heading

This is a sub-heading

You get the picture.

Bulleted lists

To create a series of bulleted paragraphs, begin each paragraph with a dash followed by a space before the text of the paragraph. There should be no extra line space between bulleted paragraphs. Please note that we put bullets in automatically for the ready and set sections in recipes.

Numbered lists

To create a series of numbered paragraphs, begin each paragraph with “1.” followed by a space before the text of the paragraph. You don’t need to number each paragraph sequentially. We do that for you. Please note that we automatically number the paragraphs in the go section of recipes.